Make more informed decisions by learning from our experience
Car dealership marketing is famous for flooding the airwaves with ads. While there will always be a role for these strategies, it’s time to dust off your marketing playbook and take advantage of social media and artificial intelligence (AI) technology.
Demographics are changing. Millennials are now the fastest growing segment of buyers, with Generation Z right behind them. Shifting some of your investment to digital platforms like that are more popular with younger consumers like Instagram and TikTok makes a lot of sense.